influencer
Discover the brands that are reshaping the beauty landscape in Taiwan! In Q4 2025, SK-II, YSL Beauty, Laneige, Dasique, and Fenty Beauty topped the Brand Aura Index, each leveraging unique strategies to connect with consumers. From SK-II's gender-inclusive narrative to YSL's intellectual influencer collaborations, these brands are pushing boundaries and redefining luxury. Laneige's playful holiday campaign and Dasique's micro-influencer approach further highlight the innovative tactics driving engagement. Even Fenty Beauty, without local distribution, continues to captivate audiences. Dive into the details of their success and see what sets them apart in Asia’s vibrant creator economy!
Brand Aura Index: The New Data-Driven Benchmark for Brand Influence in Asia’s Creator Economy
Brand Aura Index is Asia’s first data-driven benchmark for measuring brand influence in the creator economy. Built on four dimensions—Exposure, Resonance, Vitality, and Affinity—it helps brands understand true influencer impact, compare performance against competitors, and make more strategic, long-term creator and marketing decisions.
Why Influencer Marketing Delivers Greater Results Than Traditional Ad Spend
Discover why influencer marketing drives better engagement, trust, and ROI than traditional ads, helping brands achieve long-term success with authentic connections.
Scaling Influence: How Big Brands and SMEs Win at Influencer Marketing
Discover how big brands and SMEs tailor influencer marketing strategies to their unique needs, leveraging mega influencers or micro and nano influencers effectively.
2025 Influencer Marketing Trends: Top 5 Trends for Brands to Capitalize On
Stay ahead of the evolving digital marketing landscape with these top 5 influencer marketing trends for 2025, from AI-powered personalization to social commerce.
Stay ahead of the evolving digital marketing landscape with these top 5 influencer marketing trends for 2025, from AI-powered personalization to social commerce.
5 Influencer Marketing Pitfalls and How to Steer Clear of Them
Discover 5 common influencer marketing pitfalls and how brands can avoid them to build trust, foster authentic partnerships, and engage audiences effectively.
Frequent Influencer Scandals? Understanding the Causes and Key Collaboration Points
Uncover the common causes behind influencer scandals and their repercussions on brand reputation. This guide highlights key points for brands on influencer selection, including audience suitability and communication strategies.
Building Trust in Influencer Marketing: Addressing Risks with Ethics, Transparency, and Legal Protections
Explore how brands can navigate influencer marketing challenges with clear contracts, ethical practices, transparency, and legal safeguards to ensure success.

Maximizing Market Impact: STP Analysis for Influencer Marketing
Maximize market impact with STP analysis for influencer marketing. Discover strategies for precise brand positioning and effective influencer collaborations.

ESG Era Influencer Marketing: Navigating Sustainability Trends
Discover the power of ESG era influencer marketing. Explore sustainability trends, brand collaborations, and green business opportunities with KOL Radar.